Maillard™ · Culinary Foundations

Delegate the prep;own the moment.

We finish the first fifteen minutes of any recipe — onion, carrot, celery brought to translucence in olive oil and sea salt, pre-portioned and frozen at peak. You build from a foundation of craft, even on hour ten of a long day.

Elizabeth’s kitchen — a white enameled pot on the cooktop, garlic beside it, warm wood cabinetry and a framed landscape on the backsplash

How it works

From freezer to flavor in three steps.

Step 1 — Easy prep: snap one 3 oz portion cube straight from the packaging and re-seal the rest
Step 2 — Warm 2 to 3 minutes: drop into a warm pan; aromatics are already sautéed to translucence
Step 3 — Build your dish: add stock, protein, grains, whatever you're making; the foundation is set

The family · Five foundations

One standard of care, five ways to begin.

“The cook on hour ten of a long day deserves the same depth of flavor as anyone with an afternoon to spare.”

A sealed pack of NO.01 Classic Mirepoix on a cutting board with fresh rosemary, thyme, garlic and a wooden spoon

“Military service taught me care is preparation.”

Maillard began in an ordinary kitchen, on an ordinary weeknight — from a simple wish that a good meal could still come together when the day has already worn you out. So we take care of the part that drains you, and leave the cooking — the part worth keeping — to you.

Read our story

Our Story

How one overfilled pot became a company.

I love feeding people well. What I never loved was the prep. For the longest time, I was dicing aromatics every night. Every. Night.

Then one evening I got a little zealous with the chopping — lost in thought, knife on autopilot — and ended up with far more mirepoix than the pot needed. I froze the extra. Days later, soup night: I opened the freezer and dinner was already started. Same soup. Same smell filling the kitchen. None of the tears.

That was the whole idea. So I started making foundations on purpose — sautéed slowly, portioned honestly, frozen at their peak. First for my family, then for friends, now in small batches at a licensed New Jersey kitchen.

A finished bowl of rice, shrimp, crawfish, sausage and sweet corn, served at the table
Dinner, from a foundation started days earlier.

My time in the Air Force and raising a family taught me the same lesson: care is preparation. Good ingredients, prepared with intention, are how we take care of each other — and the table is where it shows.

Thank you for letting us start dinner with you.

— Elizabeth & the Based In Good family

Find Us

Meet us at the market.

Online ordering is on its way. For now, the best way to get Maillard — and to say hello — is in person.

This season

Haddonfield Farmers Market

2 Kings Court · Haddonfield, NJ 08033 · Saturdays · 8:30am–1:00pm

Aug15
Sep12
Oct10
Get directions

Want a foundation set aside? Email to reserve for any market date — pay at the table.

At our table

What you’ll find.

Each foundation is $13 — 12 oz, four pre-portioned 3 oz segments. Use one, re-seal the rest.

Hands holding a pack of NO.01 Classic Mirepoix above a counter set with limes, garlic, thyme and spices An opened pack showing four separate frozen 3 oz segments of mirepoix beside a wooden spoon

Say hello

Questions are always welcome.

Whether it’s how to use a foundation, what’s in it, where we’ll be next, or setting one aside for a market date — write anytime. Elizabeth answers.

Recipes

Start from a foundation. Build something yours.

Every recipe begins with one Maillard™ cube. The rest is your imagination.

One frozen segment lifted from the pack, with sausage browning in a cast iron skillet behind